What is the role of packaging? The importance of packaging should never be underestimated in B2B or B2C — but it often is, despite packaging being a $183.92 billion industry in the U.S. and estimated to reach $218.36 billion by 2025. The fact is, the purpose and importance of packaging materials and equipment is a ...
Every business looks for packaging savings. However, most companies concentrate on reducing the purchase price of their packaging products rather than looking for true packaging cost reduction. Buying inexpensive, inferior packaging materials may save money on the surface, but usually those modest savings evaporate because the company uses more packaging, experiences more product damage, and ...
What Is Stretch Film? Stretch film, or stretch wrap, is a cost-effective and reliable method of securing loads for LTL or FTL shipment. This article will help you understand what stretch film is made of, how it is used and its advantages for unitizing palletized and unpalletized loads. What Is Stretch Wrap Made of? Stretch ...
If you are in a small or midsize business, you may not have thought much about your brand identity, let alone your packaging brand identity. But branding is an important difference-maker for any size business — and it’s something GWC Packaging helps its customers improve on a daily basis. What Is Branding? Branding is any ...